Yuck Reader,

I really didn't want to write this email.

But you kind of made me.

A few weeks ago I asked a bunch of biz friends what they find interesting about me.

(Pro tip: if you don't know what to write about, ask other people what they this is interesting about you.)

One of said biz buds said: "You should talk more about what your most successful clients are doing."

I shrugged it off... then dropped it as an option for what to send next in my last email.

Whoopsie. That's the one you all voted for.

👇 So. Point taken, Reader

I really didn't want to write this one because...

So many people online try to sell you THE checklist. The 5 things, the 7 steps, the one framework that magically fixes everything.

I don't know everything and I don't want to pretend like I do.

But what I do have is a bunch of clients earning 6 to 7 figures in their business on repeat.

So here's what my most successful clients are actually doing 👇

Warning: A lot of the stuff on this list is really…boring

1. They talk about the same thing over and over

For real, we constantly talk about the same topics and the same offers again and again.

2. They consistently email their list

1-2x a week. Usually it's not selling (unless we are in a promo period), but we show up for people, we nurture them and we find ways to grow the relationship.

3. They run promos that have real reasons to buy

When it's time to sell, those clients actually sell.

We pick a window, we hit the inbox hard, and we give people a genuine reason to act now which is almost always one of three things:

→ A price going up

→ Doors literally closing

→ A really good bonus that disappears

We map the plan out on the calendar and and just... do the thing.

4. They don't constantly reinvent

They're not chasing a brand new genius idea every day.

They have one thing they're known for, and they relaunch it, improve it, and talk about it over and over.

While everyone else is burning down their whole business to start a shiny new offer, my clients are just... making the same thing a little better each time.

Boring? Yes. Profitable? Also YES!

So what's the point of all this?

To make you feel like a loser for not having a million dollar launch Reader?

Heck no.

I know that mindset spiral well. As someone who isn't always earning as much as my clients I often think about why am I helping other people make millions of dollars instead of just doing that for myself.
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So this isn't me shaming you. I'm right there in it too.

Just take this as proof that online business is still very much alive, even when it doesn't feel like it.

Plus maybe you can steal a few ideas to implement.

❤️ Mara

P.S. - >>> Here’s a list of the other things my biz friends think are interesting about me.
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Feel free to hit reply if you think of anything else I should add